PlayStation: memorable moments in video game marketing

PlayStation symbols ad, SCEA, Jun 7, 2005, by David WulffMarketing and advertising can trigger memories just as the brands and products they are promoting can.

And even though marketers are responsible for many of us buying piles of tat we don’t need, interest in television shows such as drama series Mad Men or a magazine documentary such as Channel 4’s Top 100 TV Adverts (2003) shows you don’t have to be a fresh-faced marketing wannabe to be interested in the advertising that populates our world or the creativity that’s gone into making them. Continue reading